Silver Innovation

Website development

Websites - the hub of your marketing strategy

Web design & development

We pride ourselves on being able to undertake every aspect of building a website from scratch.   This can involve brand identity work (i.e. logo creation), design, HTML, building a content management system and implementing functionality.

You may already have some of the above and that’s great – we’ll fit in where you need us to be.

However what differentiates us from other designers & developers is our experience and understanding of the businesses and individuals we work with.   We also have expertise and skills that allow us to tailor solutions to your needs and tackle more complex areas such as integration with 3rd party systems.

How do we work

Every project is unique and we work closely with you as the client and to your requirements.   Typically it works well to approach each new project using the following stages:

  • Design

  • Functionality

  • Content

  • Testing & Go Live

First impression needs to be right

We like to get the look & feel right so you’re 100% happy that the first impression is excellent.   We usually provide mock-ups at an early stage so you can see your website start to come to life.

What can we do

Design and brand identity

Whether you are a new start up, established company or just in need of a refresh, we can give you an identity to be proud of.  We do our own in-house design as well as partner with several design agencies to add more creative flare into the mix.

Content management system (CMS)

Our in-house powerful content management system (CMS) has been developed with simplicity and usability in mind. Our aim is to empower you to manage your own website’s content with confidence and a fantastic toolkit at your disposal.

eCommerce

As part of understanding a clients needs, our eCommerce solutions are always tailored to you, rather than using off-the-shelf packages that you have to conform to.   Whatever your requirements from a simple entry-level shop right up to a complex retail/trade portal – we can make it happen.

Integration

If you have a back-end system, CRM, accounts package, email marketing software or something else – we can get your website talking to it.   This can be a simple link with data flowing in one direction or go as far as driving your business processes and workflows.

What will it cost?

Every project is different and our involvement might just be one stage or the entire package – so the costs can vary.

Typically small simple sites start from as low as £500 with the large, complex sites with integration and eCommerce heading towards £10k

Over the years, our sites roughly fall into one of the three categories below in terms of costs:

  • Small - £500 - £1,000
    Simple design, little to no CMS
  • Medium - £1,000 - £2,000
    Tailored design, full content management (CMS)
  • Large - £2,000+
    Tailored design, full content management (CMS), eCommerce and integration
We’ll always try to work with whatever budget you have available, but as a rule of thumb a sensible budget for a ‘typical’ website would be £1,500.

What else do I need to consider?

There are many things that go hand-in-hand with websites.   You’ll need hosting and a domain name to get your website live. You may also want to consider email, email marketing software, search engine optimisation and marketing in general.  If you're concerned about trustworthiness and security, you should also opt for an SSL certificate - don't worry, we can handle that for you too!

It’s important to look after your website, help it grow and attract visitors in order for it to be a success.

We’ll take care of all the technicalities such as setting up Google Analytics, Google Webmaster Tools, handling migration from any existing website etc.   All standard stuff we believe is part of our service to ensure that all bases are covered.